I am a cognitive psychologist interested in inference, uncertainty, and choice. Most of my recent research
explains errors people purportedly make in the laboratory by (a) adopting a different (usually Bayesian)
normative approach to the task of interest and (b) taking into account the typical structure of the environment.
I often find that "errors" are the result of people behaving as (qualitative) Bayesians who make reasonable
assumptions about task parameters that reflect how the world usually works. I don't claim that people never
make mistakes, only that people's behavior is much richer, more interesting -- and often more rational -- than
usually depicted in the judgment and decision-making literature.
Selected recent publications:
- McKenzie, C. R. M., & Liersch, M. J. (2011). Misunderstanding savings growth: Implications for retirement
savings behavior. Journal of Marketing Research, 48, S1-S13.
- Sher, S., & McKenzie, C. R. M. (2011). Levels of information: A framing hierarchy. In G. Keren (ed.), Perspectives
on framing (pp. 35-63). Psychology Press - Taylor & Francis Group. [pdf]
- Nelson, J. D., McKenzie, C. R. M., Cottrell, G. W., & Sejnowski, T. J. (2010). Experience matters: Information acquisition optimizes probability gain. Psychological Science, 21, 960-969.
- Schotter, E. R., Berry, R. W., McKenzie, C. R. M., & Rayner, K. (2010). Gaze bias: Selective encoding and liking effects. Visual Cognition, 18, 1113-1132.
- Liersch, M. J., & McKenzie, C. R. M. (2009). Duration neglect by numbers -- and its elimination by graphs. Organizational Behavior and Human Decision Processes, 108, 303-314.
- McKenzie, C. R. M. (2009). Business and psychology: The growing trend of judgment and decision making.
Rady Business Journal, 2, 16-22.
- McKenzie, C. R. M., Liersch, M. J., & Yaniv, I. (2008). Overconfidence in interval estimates: What does expertise buy you? Organizational Behavior and Human Decision Processes, 107, 179-191.
- Sher, S., & McKenzie, C. R. M. (2008). Framing effects and rationality. In N. Chater & M. Oaksford (Eds.), The probabilistic mind: Prospects for Bayesian cognitive science (pp. 79-96). Oxford: Oxford University Press.
- McKenzie, C. R. M., & Mikkelsen, L. A. (2007). A Bayesian view of covariation assessment.
Cognitive Psychology, 54, 33-61. [pdf]
- Sher, S., & McKenzie, C. R. M. (2006). Information leakage from logically equivalent frames.
Cognition, 101, 467-494. [pdf]
- McKenzie, C. R. M., Liersch, M. J., & Finkelstein, S. R. (2006). Recommendations implicit in policy defaults.
Psychological Science, 17, 414-420. [pdf]
La Jolla Cove
Updated April 1, 2013